Pengaruh Persepsi Kegunaan Dan Persepsi Kemudahan Terhadap Efisiensi Pembayaran Digital Qris Pada Mahasiswa Universitas Dehasen Bengkulu

Abstrak

This study aims to determine whether perceived usefulness and perceived ease of use have a significant impact on the efficiency of Qris Digital Payment for students of Universitas Dehasen Bengkulu. This research uses quantitative methods. The population of this study were students of Universitas Dehasen Bengkulu, with a total of 8,572 students and a sample size of 150 respondents. The sampling technique used in this study was Non Probability Sampling using purposive sampling. Data collection techniques in questionnaires were used in this study. The data obtained is then processed using the SPSS application. The results of the multiple linear regression analysis are Equation Y = 9.322 +0.416 X1 + 0.180 X2 + e, this illustrates the positive direction of regression, meaning that the variables of perceived usefulness and perceived convenience have a positive influence on the efficiency of Qris Digital Payments (Y) on students of Universitas Dehasen Bengkulu. the results of calculations using SPSS 25 can be known the coefficient of determination of R square of 0.693. This means that the perceived usefulness (x1) and perceived convenience (x2) affect the efficiency of Qris Digital Payment (Y) by 69.3% while the remaining 3s0.7% is influenced by other variables not examined in this study. The results of the t test at the significance level <0.05 explain that partially perceived usefulness (x1) and perceived convenience (x2) have a significant influence on Qris Digital Payment Efficiency (Y) on students of Universitas Dehasen Bengkulu. The results of the f test are smaller than 0.000, thus the perceived usefulness (x1) and perceived convenience (x2) variables have a significant effect on Qris Digital Payment Efficiency (Y) on students of Universitas Dehasen Bengkulu.